The Future Trends Forum (FTF) is a biannual event created by the Bankinter Foundation. It gathers leading experts from around the world to discuss trends that will shape society, such as social technology, cloud computing and the future of education.
Several months after each event, a long-winded report is produced by a management consulting firm. The Foundation asked me to create something more engaging, more inspiring - more innovative.
I conceived of and created a mini FTF magazine in both print and online, finished within two weeks of the event. It contained informal discussion and simple infographics, engaging summaries of speeches and provocative statements.
Pocket sized and elegantly designed, the print edition was nothing like their traditional reports, and the project increased engagement among participants and clients.
Designed by Santos Henarejos