Tar Magazine - a review


Tar is one of the most thoughtful, well-designed new magazines I’ve seen in a while. And yet something doesn’t feel right.

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News from the magosphere 27th Nov ‘08


Esquire’s 7 greatest stories, now available online
They’re all well worth reading / lamenting the state of the world today, etc

Swedish magazine editors have plastic surgery for a story

One had his nose removed, then put back with the word “stet” stitched underneath

Personalise your inflight magazine
Right now, a gimmick - but not too far off a POD magazine future

Model artificially aged for Vogue shoot
All done through lighting, angles, make-up, posture and costume. Photoshop, know your limits

Teen Vogue creates a buy-nothing popup store
Clever use of branding, advertisers. Everyone wins

Yet another new newspaper supplement
I launches in a marketplace that already has T, FW, WSJ, ST. The future of print is acronyms inside other print

People think digital magazines are green
Though as Tony points out, are they really? Reminds me of another survey I saw a year or so ago, about how uncoated paper is seen to be less harmful to the environment than glossy paper. The reality is that it often isn’t

American Apparel has a rather good online newsstand
Some of the best independent press celebrated alongside pants (thanks Mike)


News from the magosphere 20th Nov ‘08


‘Sexiest men alive’ issue includes Scratch n Sniff
Thankfully not the smells of the men themselves, but the smells that make them feel sexy. Though you can bet it isn’t the chemical reproduction of the smells that does the trick

Cost of DVD partworks adds up
£457.92 for a series of Buffy you can buy for £20 or less on Amazon (thin naff pseudo magazine not included)

PC Magazine embraces the inevitable before its too late
Goes online for real, rather than pretending to while firing all its staff. More reaction here

Google digitises Life’s database
More than 10 million pics, most of them never seen by the public. The first part of a much bigger strategy I mentioned earlier

Free drinks, free magazine subscription too
Following on from Rolling Stone giving away subscriptions with t-shirts. I think we’ll see a lot more of this in the States before it goes away

Teenagers invited to create Dazed cover
Deadline of today, kids. As it says in the small print, 37-year-old graphic designers beware

Bible magazine launches in English
I interviewed the team behind this for the Wall Street Journal back in February, when it was published in Swedish. I haven’t seen yet if the images are different, though I think some will be. And the New Testament is more bankable than the Old in the USA, it seems

Swiss distributor blogs new magazines
One of those things that makes so much sense, it makes you wonder why everyone doesn’t do it

Japanese fashion magazine for train travellers
Does it include a section called “Rail Lives”?


Iconography


This is a fairly short review, and it’s entirely my fault.
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Tomorrow’s news, today


Hurray for desktop publishing. A special spoof edition of the New York Times was distributed free on the streets of the Big Apple yesterday, dated “July 4th 2009″, filled with “all the news we hope to print”. The Iraq War is over, national health care has been introduced and all petrol cars have been recalled.

And apparently, the activists behind the spoof paper printed 1.2 million of the things.

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Visionairies


Mediabistro reports that Sotheby’s will soon be auctioning the first 53 editions of Visionaire, the extravagant, silly limited-edition objet d’art/magazine from the publishers of V and V Man. The expected sale price is £15,000-20,000, which isn’t bad for a magazine that often retails for several thousand dollars a copy, especially considering some fool apparently paid $65,000 for the same editions in December. Whether it’s worth it or not all depends on your view of art.
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Time-ly


Folio reports that Time has planned a march on its rivals by sending its latest issue to the printer a day early. It left at 9am this morning, and will appear on newsstands tomorrow, to most people’s surprise at having a glossy magazine react so fast.

A very smart move; today, all the newspapers have been snapped up in my local grocery store. This issue’s a keeper.

Though I wonder how much planning they did ahead of, ahem, time? I’m sure covers for both possible results were ready, short only of a cover line from the acceptance speech. But did they ask columnists to write two versions of their opinions? Did they have a third, “It’s 2000 all over again”, cover planned too? Will last night’s events fill the first 8 pages of an issue that otherwise would have worked for a McCain win too? (”The Election: A Review”, etc)

Either way, looking forward to it. What a night.

Bonus link: Folio’s Covers of the Campaign, complete with four rather silly fakes. My favourite: L’Optimum, for being so distinctive, so unlike any of the others, so… French.

And… if you think that’s impressive, South Park had a full episode broadcast about Obama’s victory, including quotes from the speeches, last night. Watch “About Last Night” here.